Everyone knows that one person who is super valuable to them in the business world, their most valuable resource (MVR). They seem to know everyone and can get you connected with anything if you ask. Here’s the secret, they aren’t naturally connected to everyone, they worked at it. But how do you build a network from nothing? By giving and not keeping score. If you make a commitment to giving out one good lead every day your network will grow and become a powerful force in your life. It will move with you from one job or business venture to the next and from one phase of life to the next. Give out good leads and you will get good leads. People like to reciprocate when they get something valuable from you. Maybe not everyone will send you leads but with time enough people will send business your way you may have to slow down your marketing or expand your business, and that’s a problem we all would like to deal with.
Here is a handy infographic discussing what is a good lead to pass off to your networking contacts.