Defining Success

Defining Success

When you have your own business there is no one who can define success but you. In a regular job, you have metrics you are measured by, above this number is good, below it is bad. When you are the boss those numbers don’t come from an outside source. Some numbers have a bearing, for example, above this many sales and we can pay all our bills and below we can’t, but those don’t necessarily define success, they just define reality. So, what does success mean to you? I have run businesses where success wasn’t measured with money or other standard business metrics, it was measured by how much I learned and grew. Others were more practical, I make a certain amount of money and keep expenses below a certain percent and I was successful. Currently, it is more complex with a monetary component and an educational one.  I have a goal for the number of people I want to teach but still provide a reasonable living for my family.

Above all make sure your success is internally defined and not externally. If you look to outside sources to define your success for you or try to keep up with someone else, your chances of success diminish significantly. It’s ok to use outside info to make your definition, for example figuring out costs for maintaining a lifestyle, but the motivation and the drive for success has to come from within. When your definition comes from an internal source you are motivated and driven to achieve that success and it will be easier to drive toward. Make sure you write it down so that once you get there you can celebrate that success and maintain it. Without that definition in writing it is easier to lose focus and remember why you are doing what you do.

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